Paid Surveys and the
Promise of Paid Emails
For the sake of argument
let's say I'm a
marketing genius
(hereafter referred to
as 'proprietor'). I want
to make money, but I
want as little overhead
as possible and I really
don't want to assume a
lot of risk. How would I
go about amassing my
fortune?
Again, for the sake of
argument, let's say I
contact numerous
businesses (hereafter
referred to as
'business') and indicate
I am willing to work on
commission. It will be
my job to bring traffic
to their site, and for
every individual that
signs up I get a
commission.
Surely there must be a
catch for the business
owner. No, the
proprietor requires no
fee beyond the
commission for each
sale. The proprietor is
such a nice person they
even throw in the extra
traffic at no cost.
Businesses are very
happy with this
arrangement.
OK, the proprietor has
made a big promise, but
how will they live up to
the hype? This is where
a unique business idea
comes into play.
The proprietor creates
an online business
promising cash for
reading emails. The only
thing required is for
individuals to register
and set up an account.
The individual is even
promised a few dollars
just for signing up.
The online presence
starts off with enormous
success. There will be
hundreds, if not
thousands, of
individuals (hereafter
referred to as
'individuals') signing
up for their free cash.
OK, so how will those
individuals be paid?
Well, remember the
commitment to the
businesses I talked
about in the beginning
of this article? The
money will come from
them.
If you're playing along
at home you may realize
that so far the
proprietor in this
scenario hasn't paid
anything.
Here's how this works.
1) Business owners agree
to pay a commission for
every sign-up.
2) Business owners do
not agree to pay an
advertising fee.
3) Proprietor offers
cash to those willing to
read emails.
4) Individuals sign up
for free cash.
5) Proprietor sends
emails to customers
featuring the businesses
they want a commission
from.
6) Individual reads
emails and click a
confirm button and a few
pennies are credited to
their account.
7) Individual is sent to
a squeeze page that, if
filled out, signs the
individual up for
whatever the business
owner is either selling
or offering.
8) Business owners pay
proprietor and
proprietor gives the
individual a portion of
the commission.
In many cases the
proprietor will award a
certain dollar amount if
the individual will sign
up. Many will do so to
earn the extra money
even if signing up will
ultimately cost them
more as a new member or
customer.
In order to keep the
individual interested in
sticking with this idea
the proprietor sets a
payment threshold that
is not easily met. If an
individual tires of the
process before they
reach the payment they
essentially forfeit any
cash remaining in their
account. If they rely
solely on reading emails
it will likely take
months to reach the
payment threshold - and
that's taking into
account the reality that
you will read at least
two paid emails a day.
The proprietor knows
there will be many
individuals that will
leave, but before they
do the hope is that they
will sign up for a few
offers and essentially
allow the proprietor to
retain all commissions.
Both the business and
the proprietor get what
they want.
This is the scenario
often referred to as
Paid Email. This is a
case study in effective
marketing, but the end
result often leaves the
individual less than
enthused about their
participation.
Use the Website Builder
with HighPowerSites.com
or the Easy Website
Builder at
BuildAGreatSite.com.
Make Money and Sell
Ebooks at
BooksWealth.com.
Article Source: http://EzineArticles.com/?expert=Scott_Lindsay
|